Today’s Top Marketing Posts from Around the Net

A few months ago, we reported on Google Popular Picks -- topics that webmasters are interested in but may not have an "official" voice from the Google Webmaster Team (yet!). In a Google Groups thread, the Google team asks webmasters... [continue reading]

One of the more interesting concepts presented at last week’s SES show in San Jose detailed the use of predictive revenue modeling for SEO and paid search. A former colleague of mine, Dave Roth of Yahoo!, runs search programs on behalf of Y… [continue reading]

The other day I went to sell some books at The Strand bookstore. They have a separate desk in the back for selling books. I brought in a bag and two clerks started sorting through them. Then another guy lined up behind me. One of the clerk… [continue reading]

Are there best practices in Social Media Marketing? Marketers struggle to come up with answers because Social Media is still a very new and exciting channel that we're all discovering. Some might even debate if you can have best practi… [continue reading]

Google announced that the quality score metrics are more real time based on a per-query level, now. Not that this has been implemented on everyone's campaigns yet, but it will happen soon enough. Since then, advertisers have been noticing ano… [continue reading]

Save the best for last! Insights for Search is one of the most awesome research tools you’ll use. I promise. We have learned how to use Trends for Websites to measure core site metrics and identify strengths and weakness of our competitors. … [continue reading]

Now that we have covered the basics of the three Omniture SiteCatalyst variable types, it is time to see how we can use them to our advantage to do analysis.  In this post we will learn about Traffic Data Correlations which allow you to lever… [continue reading]

This content from: Duct Tape Marketing Top 10 Business Applications for Facebook In it’s very generic, vanilla form, Facebook is just so-so as a business tool. Lots has been written and said about its use for business, but to me the real powe… [continue reading]

Last week I attended SES San Jose, and I ended up coming back to NY with Patrick Sexton (Feedthebot). We’ve got really big plans for the future of We Build Pages and Patrick will be a big part of that. Here’s the press release. I’m Feeling Lu… [continue reading]

Google has launched their hosted ad manager in open beta, as opposed to the invitation only one they’ve been running for some time. Google Admanager is a straightforward approach to ad managing, a lot easier to use than the otherwise excellen… [continue reading]